Login Form

Creating a Digital Academy for a Marketing Project: the Example of the Saddle Company

Here's our second case study based on the experience of a bike saddles and accessories manufacturer that required a digital academy to accompany the launch of a new product.

 

COMPANY

As stated in the introduction, our second case history is about a company producing bike saddles and accessories.

NEEDS

Our customer's goal was to accompany the launch of a new product by creating a course for dealers and distributors. In particular, dealers coming from several countries should become experts in selling a 3D printed saddle and all of the other items produced by the company.

SOLUTIONS

The company already had a quite precise idea of the course and did almost all the work. They provided 4/5 videos centered on the technical characteristics of the product. It was just necessary to add a cover, a closing part and a test.

Also, the platform was established  in seven different languages and a system of advanced self-enrollment implemented; this means were automatically registered according to their language.

With a modest investment and thanks to Forma flexibility, it was therefore possible to implement an accomplished course and a digital academy. But this is not the end: What was born for the launch of one product, has subsequently been adopted for all the products.

 

CONTACT US

This site uses cookies.

Some of the cookies we use are essential for parts of the site to operate and have already been set. We also use Google Analytics scripts, which all use cookies.
You may delete or block all cookies from this site in your browser options.